Water enhancers are consumable formulations that add flavours as well as additional dietary benefits to the water without any external process. The global water enhancers market is estimated to reach $5.52 Billion by 2025 from $2.6 Billion in 2019 with a CAGR of 13.36% during the forecast period 2019-2025. The market growth can be attributed to the factors such as rising demand for non-carbonated and nutritious drinks, rising innovations with alluring marketing approaches by manufacturers, and convenient packaging fitting in well with consumers desire. However, the major restraints hindering the market growth are lack of awareness among consumers and dearth of stringent regulations from authorities. Increase in market penetration with improved product differentiation and competitive pricing are offering significant market opportunities to the water enhancers market growth during the forecast period 2019-2025.

Research Study Objectives:

• Define, estimate, and forecast the Water Enhancers market statistics by product type, active ingredient type, source type, distribution channel, and regions concerning the individual growth drivers, market trends and their contribution toward the Water Enhancers market growth
• Provides comprehensive information regarding the key factors influencing the market growth (Drivers, Restraints & Challenges, and Opportunities)
• Estimate & forecast the market size of all the segments concerning geographies including North America, Europe, Asia Pacific (APAC), South America and the Middle East and Africa (MEA).
• Recent competitive developments including M&A (Mergers and Acquisitions), Partnerships, and Product Innovations are provided in the Water Enhancers Market Analysis report.
• Analysis and conclusions on the future Water Enhancers market outlook.

Top-down and bottom-up approaches are used to validate the Water Enhancers Market Size and are used to estimate the size of other dependent submarkets. Key players in the market are identified through various secondary sources; databases including Bloomberg Businessweek, Hoovers, Factiva, journals and associations and the market revenues are estimated and are thoroughly validated through primary and secondary research. Secondary research involves the study of annual and financial reports of top players in the market, whereas primary research includes extensive interviews with the KoL’s such as CEOs, directors, board members, VP’s, sales managers, engineers, marketing executives, technicians, account managers, investors, strategic decision makers and others. The Water Enhancers Market shares and breakdowns are determined using secondary sources and are verified by the primary sources. All possible parameters/factors that are affecting the Water Enhancers market demand are covered in the research study are verified through primary research, analysed and interpreted to get the final qualitative and quantitative data. This data is collected and added with detailed analysis from Envision Inteligence and presented in this report.

The scope of the Report

The Water Enhancers market segmentation is as follows:

By Product Type

• Flavoured Drops
• Energy Drops
• Fitness and Workout Drops

By Active Ingredient Type

• Electrolytes
• Vitamins
• Sweeteners
• Anti-Oxidants

By Source Type

• Fruits
• Vegetables
• Tea and Coffee
• Coconut Water

By Distribution Channel

• Pharmacies & Health Stores
• Convenience Stores
• Hypermarket/Supermarket
• Online Channels
• Others

Geographical Analysis:

Water Enhancers Market is segmented by geography into North America, South America, Europe, APAC and Middle East & Africa. U.S., Canada, Mexico and Costa Rica are analysed under North American region which is usually turning as the hotspot in the market. The South American region is further segregated into Brazil, Argentina, Chile, Columbia and some other emerging economies. In Europe, the market is extensively examined by covering U.K., Germany, France, Italy, Spain, Netherlands, Poland, Switzerland and some other promising economies. APAC is further categorised by countries into China, India, Japan, South Korea, Australia & New Zealand, Malaysia, Singapore and many other emerging nations. In the Middle East & African region, Saudi Arabia, UAE, Iran, Iraq, Qatar, South Africa, Algeria, Morocco, Nigeria and so on countries are evaluated to understand the market growth lucidly.

Customization Options:

With the given research report, Envision Inteligence offers customisations as per the client’s specific requirements. The following customisation options offered for the Water Enhancers Market include:

• Scope Revision
• Geographic Analysis
• Company Profiles
• Historical Data & Forecasting
• Key Contact Persons in companies

Global Water Enhancers Market Research Report Includes:

• An executive summary condensing the whole report such that essential authority can rapidly twist up doubtlessly acquainted with brief overview and conclusion.
• To have a complete market analysis through industry value chain analysis, Porter’s Five Force Model, PESTLE, SWOT analysis, and Y-o-Y analysis.
• Regional and global diversity is analysed with the major countries and the unions. Scrutinizing the revenue generation on Year-On-Year
• Identifying DROC in the current market and their impact on altering market dynamics.
• Competitive landscape analysis to identify the merger and acquisition which will have a comparative financial study with significant competitors.
• Expertise investment opportunities by an analyst to the individual and organisation to have a better foothold in the market.
• Identify the latest developments, market shares and strategies that are employed by the significant Water Enhancers market players, such as
  • PepsiCo Inc.
  • Nestle S.A.
  • ICEE Company
  • The Coca Cola Company
  • Kraft Heinz Company
• Along with these companies, many other companies are considered in the report while analysing the Global Water Enhancers competitive strategies and environment. These companies held substantial share-owning to the nature of the industry whereas, the rest of the market shares are marginal chunks to regional and local level manufacturers. Other players also have considerable presence owing to its robust brand image, geographical reach and stable customer base.