Dark analytics is the process of analysing the dark data present in various operations of enterprises, businesses and less preference for decision making in business operations. Global dark analytics market size was valued at $0.22 Million in 2017 and is estimated to reach $1.38 billion by 2025 with the CAGR of 25.72% during 2019-2025. The key factors responsible for attributing the growth of dark analytics market growth are increasing processing rate of dark data into real time information, increasing the trends of key business processes, growing awareness of real time information, offering resources to reshape the unstructured data, gaining information from most of data point, expected returns on investments by organisations, machine learning & artificial intelligence and increasing efficiency of data generation from organisations. On the other side, the market is facing some of the restraints, and challenges such as association of security crisis of data, high cost to store data, issues of privacy and security laws, need of huge infrastructure, uncertainty of data, limit in quantity of affording & consulting firms and lack of skilled professionals. Whereas, the major factors expected to create opportunities for the growth of the market are emerging of start-ups, increasing the range of investments.

Research Study Objectives:

• Define, estimate, and forecast the dark analytics s market statistics by component, deployment mode, analytics type, data collection type, data type, application, end users and regions concerning the individual growth drivers, market trends and their contribution toward the dark analytics market growth.
• Provides comprehensive information regarding the key factors influencing the market growth (drivers, restraints & challenges, and opportunities)
• Estimate & forecast the market size of all the segments concerning geographies including North America, Europe, Asia Pacific (APAC), South America and the Middle East and Africa (MEA).
• Recent competitive developments including M&A (mergers and acquisitions), partnerships, and product innovations are provided in the dark analytics market analysis report.
• Analysis and conclusions on the future dark analytics market outlook.

Top-down and bottom-up approaches are used to validate the dark analytics market size and are used to estimate the size of other dependent submarkets. Key players in the market are identified through various secondary sources; databases including Bloomberg Businessweek, Hoovers, Factiva, journals and associations and the market revenues are estimated and are thoroughly validated through primary and secondary research. Secondary research involves the study of annual and financial reports of top players in the market, whereas primary research includes extensive interviews with the KoL’s such as CEOs, directors, board members, VP’s, sales managers, engineers, marketing executives, technicians, account managers, investors, strategic decision makers and others. The dark analytics market shares and breakdowns are determined using secondary sources and are verified by the primary sources. All possible parameters/factors that are affecting the dark analytics market demand are covered in the research study are verified through primary research, analysed and interpreted to get the final qualitative and quantitative data. This data is collected and added with detailed analysis from Envision Inteligence and presented in this report.

The scope of the Report

The dark analytics market segmentation is as follows:

By Component

• Solution
• Services
  • Consulting and System Integration
  • Training and Support
  • Managed Services

By Deployment Type

• Cloud
• On Premises

By Analytics Type

• Predictive
• Prescriptive
• Diagnostic
• Descriptive
• Others

By Data Collection Type

• Transactional Systems
• Social Media
• Search Engines
• Internet of Things (IoT)
• Others

By Data Type

• Enterprise
• Customer
• Operational
• Others

By Application

• Marketing
• Operations
• Finance
• Human Resources

By End Users

• Banking, Financial Service, Insurance (BFSI)
• Government
• Telecommunications and IT
• Healthcare
• Retail and Ecommerce
• Travel and Hospitality
• Others

Geographical Analysis:

Dark analytics market is segmented by geography into North America, South America, Europe, Asia Pacific and Middle East & Africa. U.S., Canada, Mexico and Costa Rica are analysed under North American region which is usually turning as the hotspot in the market. The South American region is further segregated into Brazil, Argentina, Chile, Columbia and some other emerging economies. In Europe, the market is extensively examined by covering U.K., Germany, France, Italy, Spain, Netherlands, Poland, Switzerland and some other promising economies. The Asia Pacific is further categorised by countries into China, India, Japan, South Korea, Australia & New Zealand, Malaysia, Singapore and many other emerging nations. In the Middle East & African region, Saudi Arabia, UAE, Iran, Iraq, Qatar, South Africa, Algeria, Morocco, Nigeria and so on countries are evaluated to understand the market growth lucidly.

Customization Options:

With the given research report, Envision Inteligence offers customisations as per the client’s specific requirements. The following customisation options offered for the dark analytics market include:

• Scope Revision
• Geographic Analysis
• Company Profiles
• Historical Data & Forecasting
• Key Contact Persons in companies

Global Dark Analytics Market Research Report Includes:

• An executive summarycondensing the whole report such that essential authority can rapidly twist up doubtlessly acquainted with brief overview and conclusion.
• To have a complete market analysis through industry value chain analysis, Porter’s Five Force Model, PESTLE, SWOTanalysis, and Y-o-Y analysis.
• Regional and global diversity is analysed with the major countries and the unions. Scrutinizing the revenue generation on Year–On–Year
• Identifying DROC in the current market and their impact on altering market dynamics.
• Competitive landscape analysis to identify the merger and acquisition which will have a comparative financial study with significant competitors.
• Expertise investment opportunities by an analyst to the individual and organisation to have a better foothold in the market.
• Identify the latest developments, market shares and strategies that are employed by the significant dark analytics, such as
  • SAS Institute, Inc.
  • Dell, Inc.
  • Microsoft Corporation
  • IBM Corporation
  • SAP SE

Along with these companies, many other companies are considered in the report while analysing the global dark analytics market competitive strategies and environment. These companies held substantial share-owning to the nature of the industry whereas, the rest of the market shares are marginal chunks to regional and local level manufacturers. Other players also have considerable presence owing to its robust brand image, geographical reach and stable customer base.